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The Chartered Institute of Marketing: ‘Event marketing essential communication tools’.

August 24th 2018 markpainter -

CIM: Event marketing essential communication tools

September 06, 2018

6:00 PM – Poole

Sara St George, Head of Sales and Marketing/Dep CEO, runs the Poole Lighthouse marketing operation. She will explain how they market using all communicational tools as a local venue with a national reach. Sara will also indulge into how the team and its processes have developed over the years to support an increase in audiences.

Behind the scenes, it’s not as straightforward as you may think! Lighthouse is the largest regional arts centre in the UK and it plays a vital role in Poole and the South West as a nationally important cultural building where creative work is made, rehearsed, discussed, shared and presented. It is also a place where our community presents their work and where entire schools can showcase their talent in a professional performance environment – an experience never to be forgotten in anyone’s lifetime.

CPD category: Insights
CPD duration: 1 hour

Registration and networking is from 18:00; the event starts at 18:30 and finishes at 19:30.

To book please follow this link:



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