The DM Centre for Entrepreneurship

A work space that supports the digital technology sector and facilitates business innovation, collaboration and growth.

Any questions?

Email01202 963547
Bournemouth University pointy_arrow

This site uses cookies for analytics. By browsing our site you agree to our use of cookies |  Accept cookies

Upcoming External Event: Focusing on your Future

May 7th 2014 nikkigloyns -

Overcoming compliance barriers to marketing, branding and the use of social media within Professional Services Firms – Tasty Marketing and Intergage Event

Date: Wednesday 21  May 2014

Time: 8.00 – 10.30

Location: Careys’ Manor Hotel, Brockenhurst

We appreciate that law firms, accountants, finance and insurance professionals can face their fair share of challenges. Many of you are looking at the need for cloud computing but have concerns over data security. We also understand that compliance can put up barriers to the marketing of your firm, often resulting in a cautious approach to the company’s branding and social media.

Please join us for a breakfast seminar at the prestigious Carey’s Manor Hotel on the edge of the New Forest. Meet like-minded professionals and our renowned experts to talk through potential solutions and receive advice on many of these challenges.

We appreciate that law firms, accountants, finance and insurance professionals can face their fair share of challenges. Many of you are looking at the need for cloud computing but have concerns over data security. We also understand that compliance can put up barriers to the marketing of your firm, often resulting in a cautious approach to the company’s branding and social media.

Please join us for a breakfast seminar at the prestigious Carey’s Manor Hotel on the edge of the New Forest. Meet like-minded professionals and our renowned experts to talk through potential solutions and receive advice on many of these challenges.

Guest Speakers

Tim Walker, Managing Director, Taylor Made Computer Solutions

Taking the leap from onsite IT into the cloud

How could cloud computing work for you? How can you minimise the disruption and stress and alleviate the fear about the security of your data? This session will focus on analysing the pros and cons of on-site versus off-site hosted computing by taking you through several client case studies and user journeys.

Paul Tansey, Managing Director, Intergage

Successful social media for professional services firms

You know you need to be using social media to remain competitive and stay front of mind with your customers, but often have challenges overcoming compliance and the need to reassure the IT team who set your social media policies. This session will give you an idea of the core tools you need to implement successful social media campaigns which are engaging, interactive and focused on delivering results. We will also discuss policies and execution.

Emma James, Business Development Director, Tasty Marketing

Branding: it’s all about consistency and good communication

Research shows that many professional services firms have inconsistent brands. These look different and convey conflicting messages across the firm and its marketing collateral. This session will walk you through the branding process and show you how consistency can be effectively achieved throughout the firm. The session will also outline how you can define your brand values and communicate these successfully and succinctly throughout your marketing.

Keynote speaker, Dr Chris Chapleo, Bournemouth University

An academic’s view on developing your brand as a strategic asset

Dr Chapleo will be discussing what makes a brand, and the value this adds to a company: Touching upon their importance, the different models of brands and what challenges this can create. He will be closing with how firms can become brand-orientated and how to maintain a clear and consistent brand identity.

To confirm your place please reply to admin@tastymarketing.co.uk

Comments

Comments are closed.